Without social media, your company will find it difficult to thrive. Times have changed, gone are the days when you could simply rely on word of mouth, or place an advertisement in your local newspaper. Today, if you don’t have an online presence, you are seriously hindering your progress.
According to Search Engine Watch, 71% of consumers base their buying decisions on what they’ve seen on social media. So if you haven’t got it right, you’re missing out on a huge slice of the pie! Neither is it acceptable just having a profile on social media, you’ve got to engage with your audience. That means finding out what your customers want to see and delivering it to them. Basically, you’ve got to be strategic. If you’re struggling to keep up to speed in this age of social media, here are some tips on how to think intelligently about your social media strategy in 2022.
Read the full story on Forbes: https://www.forbes.com/sites/goldiechan/2022/03/28/how-to-think-intelligently-about-social-media-strategy-in-2022/?sh=396c222f919c
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript
Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.